Mattress Sales Gimmicks

 

Untitled design

We have talked before how hard it is to go mattress shopping and how it can be such a daunting task.

In previous articles we focused more on the buying process of the consumer such as choosing the right firmness and the importance of the quality of materials in a mattress.

This one is a little different. In our industry there has been a lot of shady selling techniques.

It can be embarrassing because people associate mattress salesman as your stereotypical used car salesman (if you are a used car salesman and are honest and transparent with your customers then kudos to you but you know that label people put on you).

We have come up with 5 common sales gimmicks mattress salesman and stores use to get the public to buy.

The Mattress Name Game

Have you ever noticed how almost every mattress retailer guarantees to have the lowest prices?

How can they guarantee you will pay less at their store as opposed to another retailer?

Simple.

They know that the other retailer down the street does not carry the same mattress name in their store.

The reason is because mattress manufacturers give each retailer a different name for the same mattress.

This is done to confuse the shopper and make it down right near impossible to compare prices from one retailer to the other.

So when you are doing your mattress shopping, make sure you take note of the specs of the mattress because that is how you can compare one model to the next.

Buying A “New” Used Mattress

As with every retailer returns are to be expected.

The problem with that is some mattress stores will clean them up and re-bag the mattress and sell them as floor models

This one is a bit tougher to distinguish but make sure when you do buy your mattress to inspect it for unusual wear, odor, and stains.

Also, if you do buy a floor model make sure a=you ask the sales associate if it was return that was converted to a floor model.

If you type in “selling used beds” on YouTube you can find videos of large companies employing this tactic.

It’s quite the eye opener.

If you’re tired of all the mattress sales shenanigans from mattress salesman click here to download our free mattress shopping guide to become a mattress and sleep expert

Huge Sale 50% Off

Who doesn’t like to shop when stores are offering 50% off?

Mattress retailers know this gimmick drives in traffic and that’s why these types of ads are run all the time.

So how does this work?

Before the “big sale” happens they make sure their mattresses that are going to be marked down are priced double than what they normally would be and then they take 50% off.

So they are selling you the bed what they would have sold you on a regular day but now you feel like you just got a really killer deal.

Here is a good video explaining these shenanigans.

A Mattress Doubles In Weight Every 10 Years

I have heard this one multiple times by those in the industry as well as from customers repeating what the salesman told them.

They say this is caused by the dead skin from our body as well as the natural oils from our body seeping into the mattress.

We have done tons of deliveries and picked up countless old mattresses from customers some being 30+ years old.

We have not once picked up an old mattress from a customer’s house and noticed it was an abnormal weight.

So if the salesman uses this tactic I suggest you be courteous and laugh at his or her joke and shake their hand and walk out the door.

Extra Shipment From The Supplier

This one gets used from time to time when the customer is negotiating for a lower price.

The salesman will look around the store or say quietly, “We just got an extra supply by mistake from our distributor and because of that I can give you X% off.

This is a story they are creating for you to make you feel like today is your lucky day.

But in all actuality they do have wiggle room in their price because their mattresses have been marked up so high.

So if you have been a victim to one of these sales tactics please let us know in the comments below.

Also, be a good guy and share this article with your friends.

Because we all know sharing is caring.

 

5 Tips To Finding The Right Mattress

Mattress stores in San Diego and pillow options

What Types of Pillows are There in Mattress Stores in San Diego?

By Jordan Parkes | June 26, 2017

You often need a good environment to get a good night’s sleep. If you find yourself getting up watery-eyed or if you have irregular sleep, your body could be signaling you to get a new pillow, (and a mattress maybe, but that’s a different story). There are no better sleeping accessories than a good pillow … Read moreWhat Types of Pillows are There in Mattress Stores in San Diego?

Custom Mattresses

By Jordan Parkes | February 4, 2017

Do you have some special design in mind for your bed, but are afraid that you won’t be able to find a suitable mattress for it? Well, fear no more. There are specialized companies which design custom made mattresses to fit your needs. And if you have always wanted to do something a bit different … Read moreCustom Mattresses

best adjustable beds for seniors

Best Adjustable beds for Seniors

By Jordan Parkes | October 30, 2018

The best adjustable mattress and bed are not hard to find, as long as you know who they are meant for – the product’s fascinating evolution made sure of that. Whether it’s supposed to accommodate two very different people or just one person with unique needs, or be used for practical or therapeutic reasons, it … Read moreBest Adjustable beds for Seniors

Do they still make mattresses that you can flip over

Double-Sided Mattresses: Why and Where to Buy One?

By Jordan Parkes | July 31, 2019

“Why should I buy a double-sided mattress?”. “How often should I turn my mattress over?”. “Are double-sided mattresses really that good?”. “When did double-sided mattresses first appear?”. Oh, the questions… But, we understand, we really do. Buying a mattress is an important event, and choosing a double-sided one can be twice as difficult. That is … Read moreDouble-Sided Mattresses: Why and Where to Buy One?

Can you sleep on both sides of a mattress

Flippable Mattresses: Which Side to Sleep On and When to Flip It

By Jordan Parkes | July 31, 2019

Using a double-sided mattress correctly is crucial for ensuring that you get quality sleep every night. However, not many buyers consider this factor before actually purchasing a mattress, but you should definitely keep it in mind.  You also need to know all the pros of buying a double-sided mattress, be familiar with the durability of … Read moreFlippable Mattresses: Which Side to Sleep On and When to Flip It

What is zero gravity on an adjustable bed

Are There Really That Many Benefits to Adjustable Beds?

By Jordan Parkes | June 27, 2019

You’ve done your research on the numerous benefits of adjustable beds thoroughly. You seem to know all there is to the matter. You know what kind of mattress works best with adjustable bases, how good mattresses help you alleviate back pain, and just how great sleeping on an adjustable base seems to be. But you’re … Read moreAre There Really That Many Benefits to Adjustable Beds?

Tired of all the confusing mattress information?

Download our free mattress shopping guide and be confident in finding your perfect mattress

You have Successfully Subscribed!